Planning to leverage Social Media to drive holiday sales?

The following article from Internet Retailer states, “This year, social media will be among the five most effective ways to bring new visitors to retailer web sites, Squire says.”

In working with our clients, we found that it takes a minimum of 45 to 60 days to develop strategy, create content and campaigns, activate the 50 different Social Media assets, develop metrics and measurements to track the ROI and begin to build and engage a community.

With Black Friday just 13 weeks away, the time to start is now!

How are you planning to leverage Social Media for the holiday season?