How Much Will You Spend on Social-Media Marketing Next Year?

“Next year, 80% of companies with 100 or more employees are expected to use social-media tools for marketing, up from 73% in 2010 and nearly double the usage rate in 2008, according to eMarketer. Surely that means big budget increases for next year, right?”

Read the full post from Article from Debra Aho Williamson on Advertising Age and weigh in. Some interesting comments…

Read the full article on Advertising Age

Parallel 6 San Diego Welcomes James Hickey to the Team!



Parallel 6,  the pioneers of building customized story board Social Media campaigns, announced the promotion of James Hickey to Vice President of Social Media Technology. He will be responsible for conducting customized Internet Marketing Campaigns for our high end clientele.



“James will be a key part of our success, and we were thrilled to promote him to this critical position within our company,” said David Turner, CEO of Parallel 6. Hickey has lived in San Diego since 1982 and joined the company this year as an Online Campaign Architect, during which time he has quickly risen to Vice President of Social Media Technology. “We plan to service large accounts as we continue to build our name as a complete solution for businesses in all online media arenas in the coming two years, and we are confident that James Hickey will be an important asset to help our organization reach its goals,” stated Mr. Turner.

James Hickey has been the operator for six gas stations and owned his own Internet Marketing Company, JMH Marketing Group since 2007. He is a widely known as an Internet Marketing and Social Media Expert and a member of the San Diego Regional Chamber of Commerce. He is also Top Earner and Trainer with Carbon Copy Pro.